|This is a brief description of the process for developing a web site that will give you a better understanding of what is involved.|
- We give a free consultation to discuss your ideas for the site and offer advice on how best to achieve your goals. A rough estimate is given.
- There is a pre-production meeting to discuss the overall look and feel of the site including general layout and site structure, navigation, backgrounds, fonts, picture sizes, etc. A final estimate for the total cost of the project is given. You will provide the information you want on the site in as detailed and organized a form as possible.
- You will be billed for 25% of the estimated cost of the project.
- We will develop a concept for a rough design for the front page and sub pages including a standard navigation format and general look and feel.
- The rough design will be presented to you online or in person, and back and forth discussions will be used to bring the design to the point where a go ahead for the complete site development can be given.
- You will be invoiced for another 25% of the total estimated cost for the site.
- Ongoing development of the complete site will proceed with feedback from you throughout the process. A working version of the site will be available online at all times for you to review and comment on.
- You will be invoiced on the 1st and 15th of the month or when sections of the site are completed once the initial deposits are exceeded. We will not do more work than is covered in the initial estimate without prior approval.
- Once the site is complete enough to post, it will be uploaded to your domain account and submitted to the search engines. The site will be immediately available to those who know the address, and start appearing in search engine results in a week or so. Some search engines will take up to 12 weeks or more to index the site.
- Additions or corrections will be done at your request and billed at our standard rates. We may offer suggestions for modifications or additions we feel will help you meet your goals for the site as results are observed. (ie. resubmitting to the search engines, paid directories, etc.)
- What to expect. It usually takes several months for traffic from the search engines to build. Depending on the category of your site, search engine traffic alone may not generate the quantity of business you hope for. If there is a lot of competition in your keywords, paid directories may help to augment traffic. The usual methods of print advertising and other direct marketing techniques work well also. Banner advertising is another way to draw traffic, but it can be expensive and results are frequently disappointing. We recommend Goto.com as the most cost effective source for paid traffic. Be patient. Most of the sites we have built have paid for themselves over time.